.YOU MAY not understand it, however different typefaces bring about various emotions. Serif fonts, along with tiny movements in the end of letters, are usually located in publications as well as newspapers. They appear dependable and also authoritative. Sans serif typefaces, which appear, can appear contemporary as well as casual. Graphic consistency gives viewers a feeling that they understand where they stand up it helps to create count on. In the case of The Business analyst, it prepares the hue for our news.